Canon Hong Kong has been Supporting Kitchee for 19 Consecutive Years
Canon Hong Kong has been the sponsor of Kitchee, a Hong Kong Premier League soccer team, for 19 years since 2004. Through years of sponsorship, supporting not only international exhibition matches but also local soccer training and establishment of Hong Kong’s first soccer training centre, to promote local soccer spirit and breed of sportsmanship. Besides the 1st team representing Hong Kong, Kitchee also processed 6 youth teams in different age groups and 3 ladies' teams. The Kitchee team has performed brilliantly in recent soccer seasons including the remarkable triple glories of championing the local competitions in 2011-2012, 2014-2015, 2016-2017, 2017-2018, and 2022-2023. In 2022, the Kitchee team also made history for Hong Kong by securing a place in the ACL Round of 16.
The Canon-sponsored international events with Kitchee team participation included matches with Tottenham Hotspur (2017), Paris Saint–Germain (2014), Manchester United (2013), Arsenal (2012), Villarreal (2011), Barcelona (2007), Shanghai Shenhua (2006), Juventus (2005), New Castle (2004) and A.C. Milan (2004), allowing thousands of fans and audiences get together to enjoy the beauty of sports, and also contributing to the developments of beneficiaries including the Kitchee Foundation, UNICEF and United Christian Hospital Rebuild Project by admission revenues.
Canon Hong Kong has been enthusiastically promoting local soccer spirit and breed of sportsmanship.
Canon HK supported Kitchee U14 Team to participate in Mediterranean International Cup in Spain from 2-11 April 2023.
