Canon Celebrates 30 Years of PowerShot with PowerShot G7X Mark III 30th Anniversary Edition

HONG KONG, 17 March 2026 – Canon Inc. announced on 05 February that the PowerShot compact digital camera series will celebrate its 30^th anniversary in 2026. In commemoration of this milestone, a PowerShot G7 X Mark III model featuring a special edition color in limited quantity and 30^th anniversary logo will be released.

Since the debut of the PowerShot 600 in July 1996, the PowerShot series has expanded its lineup to meet the diverse needs of its users. Developed with the goal of enabling users to enjoy high‑quality still images and videos more casually, PowerShot has been embraced by users from beginners to advanced hobbyists. In December 2025, Canon’s cumulative production of PowerShot and IXUS compact digital cameras reached 200 million units.

Today, Canon delivers a range of cameras loved by creators. The PowerShot G Series offers high image quality and multifunctionality in a compact form, the PowerShot V Series enables effortless, fully-fledged video, and the PowerShot SX Series empowers users with impressive high magnification zoom capabilities.

Canon will continue to meet user needs through PowerShot, pursuing advanced technology and expressive capability, and contributing to the further development of photography and videography culture.

Launch of the PowerShot 30th Anniversary Edition

This Anniversary Edition model introduces a new limited graphite color for the camera body, and the front ring has a twill pattern while maintaining the same features and performance that made the model popular. The camera body features an exclusive 30^th anniversary logo, and it comes with a special edition package as well as a collector's edition wrist strap, engraved with the PowerShot 30^th anniversary logo¹. This isn't just a camera; it is history in your hands.

The G7 X Mark III Anniversary Edition retains the 1.0-inch stacked CMOS sensor with approximately 20.1 million effective pixels²  and a large aperture and bright 4.2x optical zoom lens for versatile video expression. In addition to still image shooting, the "Video Blog" shooting mode, designed especially for Vlogging, supports comfortable and intuitive video creation.

Inaugural models of various PowerShot series

¹ Special packaging with limited quantity special edition wrist strap available only in Singapore, Malaysia, Thailand, Vietnam, Indonesia, Brunei, Cambodia, Myanmar, Nepal, Pakistan, Sri Lanka, Bangladesh, Maldives, Hong Kong, Taiwan, Philippines, Mongolia and India.
² Total megapixels: approximately 20.9 MP