Canon New Sakura Pink EOS M100 Digital Camera 
    With Smooth Skin Self-Portrait Mode, Vari-Angle Touch LCD and 
    High-Speed Dual Pixel CMOS AF 
    in a Compactly Designed Body to Create Your Own Stunning Selfie Style 


    HONG KONG, 23 Mar 2018 - Canon today announces the launch of a new Pink EOS M100 digital camera with Self-Portrait mode, for every girl who wants to add a sweet touch to their photography. EOS M100 is well-received by the female market with its Smooth Skin Self-Portrait mode and a 180° Upwards Flip Touch LCD, providing intelligent Smooth Skin and Brightness functions for easy enjoyment of high-quality selfies. When the LCD monitor is tilted up 180°, a shortcut icon of Self-Portrait mode will be displayed automatically on the monitor for easy one-touch access. By adjusting brightness on a scale from 1 to 5, and setting Smooth Skin level on a scale of 5 from weak to strong, beautiful and natural selfies can be achieved effortlessly with Smooth Skin effect applies to the skin but not other details in the photo. With its high-speed “Dual Pixel CMOS AF” (DAF) and a DIGIC 7 Digital Image Processor, fast and accurate focusing is realized for easy enjoyment of maximized fun of selfie in high quality.

    EOS M100
    Popular Self-Portrait Camera with New Sakura Pink Design as Best Pick for Daily-Snap

    EOS M100 Features Highlight

    • 24.2-megapixel APS-C format Canon CMOS Sensor
    • 3.0-inch Vari-angle Touch LCD monitor that can be tilted up to approx. 180° for easy selfie
    • Smooth Skin Self-Portrait Mode for high quality selfie
    • Equipped with “Dual Pixel CMOS AF” (DAF)
    • Built-in Wi-Fi for remote shooting and image transfer to smartphones
    • NFC is also equipped for fast smartphone connection
    • Built-in with Bluetooth® low energy technology for easy wake-up of camera, GPS information acquisition and remote
    • control from smartphone

    Suggested Retail Price:
    EOS M100 (Pink) with EF-M 15-45mm f/3.5-6.3 IS STM(Sliver) Lens Kit Set: HK$4,380

    About Canon Hongkong Company Limited
    Canon Inc. (TSE:7751 / NYSE:CAJ) was founded in 1937 in Japan. Its predecessor, Precision Optical Instruments Laboratory, produced Japan's first 35 mm focal-plane-shutter camera “Kwanon” in 1934. Canon Inc. eventually expanded into the photocopying and printing industries, launching Japan's first plain-paper copier NP-1100 in 1970 and the world's first inkjet printer BJ-80 in 1985. Through the years, Canon Inc. has acquired in-depth experience in digital imaging product manufacturing, and research and development. It is a leader in the development of innovative products and holds the most technology patents in the imaging industry. Canon Inc. also makes a significant contribution to the promotion of photography. Today, Canon Inc. has a strong global presence and is one of the most important market players in the imaging, office and industrial product categories. As of 31 December 2017, Canon's global revenue was US$36.1 billion. 
    One of the company’s first offices in Asia, Canon Hongkong Co., Ltd. (CHK) was established in 1971. It is responsible for the sales, marketing and after-sales services for all Canon product lines in Hong Kong and Macau. CHK adheres to Canon’s corporate philosophy of “kyosei”, which encourages the company and its staff to participate in social, charitable and environmental activities in the community. CHK implements internationally-recognized management systems and has achieved ISO 9001, ISO 14001, ISO 27001 (Canon Digital Production Center) and OHSAS 18001 certification. For more information about Canon Hongkong, please visit our website:

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